Joe Mace is a Commissioner in the ITV Entertainment team responsible for shows such as I’m A Celebrity, Britain’s Got Talent and Who Wants To Be A Millionaire. His most recent commissions include game show Small Fortune and fact ent series Last Laugh In Vegas.
Before this, Mace ran the development team at ITV Studios Entertainment for 5 years, developing prime time formats, including dating show Meet The Parents and talent show Stepping Out. He was also part of the team that redeveloped Love Island for ITV2.
Before joining ITV he ran various development teams at the BBC and worked as a producer for Endemol. He started his career in front of the camera as a presenter working on shows such as Holiday for BBC1 and The Album Chart Show for C4.